mapou.ai
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GEO & AI Commerce Consultancy

Before mapou.ai, AI search
was a black box.
Now it's part of your
revenue engine.

AI systems now answer buyer queries directly — citing brands, not links. We help retailers and brands earn those citations and convert them into measurable revenue.

Start with a diagnostic →See the market shift

AI share of category queries — growing fast

52%
Q1 2024Q4 2025 →

AI-sourced answers are displacing traditional clicks across product categories. Source: Athena State of AI Search 2026.

60%

of US adults now use AI to discover products and services

Athena 2026

$144B

in AI-driven ecommerce projected by 2029

eMarketer 2026

50%+

decline in traditional search referral traffic for top retailers

Athena 2026

63M

shoppers actively using AI tools to research purchases in 2026

eMarketer 2026

The Shift

The rules of search changed overnight. Most brands don't know it yet.

AI assistants like ChatGPT, Perplexity, and Google AI Overviews now answer product queries directly — citing authoritative brands rather than showing a list of links. Traffic from these interactions goes to whoever the AI cites, not the highest bidder.

If your brand isn't structured to be cited, you're invisible to a growing share of high-intent buyers — and your competitors may already be filling the gap.

Read the full market analysis →

Before — Traditional Search

amazon.com/running-shoes — Best Running Shoes 2025...
runnersworld.com — Top 10 Running Shoes Reviewed...
nike.com — Nike Running Shoes | Official Store...

Links → clicks → bounce. Low attribution, anonymous traffic.

Now — AI Answer

“Based on cushioning, durability ratings and expert reviews, Brooks and HOKA are the top choices for long-distance running in 2026. Available at...”

Direct citation → high-intent buyer → attributable conversion.

What we build

Five pillars of AI commerce readiness

Full solutions overview →

01

AI Visibility Audit

Benchmark your brand's current presence in AI answers across ChatGPT, Perplexity, and retail AI engines. Identify the gaps before competitors fill them.

DiscoveryBrand SOVCompetitive

02

GEO & Citation Architecture

Structure your entity data, content, and digital presence so AI systems cite your brand as the authoritative answer in your category.

Content StrategyEntity DataCitations

03

Agentic Commerce Activation

Embed your brand into ChatGPT Shopping, Criteo, and retail media networks. Connect AI-sourced discovery to conversion with closed-loop attribution.

CommerceAttributionRetail Media

04

First-Party Data Readiness

Assess your customer data infrastructure and prepare for AI-native personalisation and attribution as signal loss from cookies continues.

DataCDPPrivacy

05

Executive Advisory

Ongoing strategic leadership for senior teams navigating the SEO→GEO shift. From board presentations to quarterly roadmaps.

StrategyLeadershipRoadmap

The journey

From fragmented SEO to agentic commerce

1

Fragmented SEO

Where most brands are today

High bounce rates, anonymous traffic, zero attribution to AI-sourced visits. Your brand shows up in links but not in answers. Traditional SEO generates 10–15% bounce rates with limited conversion tracking.

Key metrics at this stage

AI citation rate~0%
Attribution clarityLow
AI-driven revenue$0
2

Generative Engine Optimization

Structured for AI citation

Brand authority is hard-coded into AI systems. Domain citations and Share of Voice are now measurable. Your content is structured so AI engines recognise you as the authoritative answer.

Key metrics at this stage

AI citation rate15–30%
Attribution clarityPartial
AI-driven revenueGrowing
3

Agentic Commerce

The competitive frontier

Brand cited as the answer inside AI prompts. Purchases happen directly within AI agents. AI-sourced leads are attributable at the prompt level. Full funnel from discovery to checkout in one AI session.

Key metrics at this stage

AI citation rate50%+
Attribution clarityFull
AI-driven revenueMeasurable

AI Revenue Calculator

Estimate your AI visibility opportunity

Model the revenue impact of improving your AI Share of Voice. Illustrative, not a forecast.

$100K
$10K$1M
20%
5%65%

Baseline: AI currently drives ~5% of search-influenced revenue. Adjust the slider to model your target AI Share of Voice.

Monthly AI-influenced revenue

Today$5K
Target (20% SoV)$20K

Estimated uplift vs today

+300%

Additional revenue

$15K/mo

Full calculator with methodology →

How we work

Three engagement models

14 days

Strategy Sprint

Understand your position. Fast.

LLM visibility audit and logic blueprint. We map where your brand appears (and doesn't) in AI answers across your category, identify the highest-value citation gaps, and deliver a prioritised roadmap.

AI visibility benchmark report
Competitor citation analysis
Priority prompt & channel mapping
90-day execution blueprint
Initiate diagnostic
Most popular
90 days

Infrastructure Build

Wire up the attribution pipes.

Full GEO execution: entity architecture, content restructuring, citation source targeting, and AI search integrations with retail media networks. Attribution from AI answers to conversion events.

Entity & schema architecture
Citation source content build
Retail media AI integrations
Attribution pipeline setup
Share of Voice measurement
Request technical specs
Ongoing

Executive Advisory

Strategic leadership as you scale.

Monthly retainer for senior leadership teams. We embed into your strategy function — quarterly roadmaps, board presentations, and real-time advisory as the AI commerce landscape evolves.

Monthly strategy sessions
Quarterly AI SOV reporting
Board-ready insights
Competitive intelligence
Book strategy session

Not sure which tier fits? Start with a conversation →

Ready to close the AI visibility gap?

Every week you're not optimised for AI search, your competitors are earning the citations you should own. Let's start with a diagnostic.

Get started →Estimate my opportunity
AI visibility audits
GEO strategy & execution
Commerce activation
First-party data readiness