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Brand profile · mapou Visibility Index

Urban Decay on AI search.

Urban Decay is currently First encounter in makeup with MVI 28 of 100. Tracked across 1 segment and 5 AI engines (ChatGPT, Gemini, Claude refreshed monthly; Perplexity, Grok quarterly).

Brand website: urbandecay.com

Per-segment scores.

makeup

Makeup

28MVI / 100
Stage 1 · First encounter
CHA
8/20
PER
0/20
GEM
2/20
CLA
9/20
GRO
6/20

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Urban Decay MVIP badge
<a href="https://mapou.ai/research/brand/urban-decay">
  <img src="https://mapou.ai/research/mvip/urban-decay/badge.svg"
       alt="Urban Decay on the mapou Visibility Index" />
</a>

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