Brand profile · mapou Visibility Index

The Ordinary on AI search.

The Ordinary is currently Repeat use in skincare with MVI 57 of 100. Tracked across 1 segment and 5 AI engines (ChatGPT, Gemini, Claude refreshed monthly; Perplexity, Grok quarterly).

Brand website: theordinary.com

Per-segment scores.

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<a href="https://mapou.ai/research/brand/the-ordinary">
  <img src="https://mapou.ai/research/mvip/the-ordinary/badge.svg"
       alt="The Ordinary on the mapou Visibility Index" />
</a>

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