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Conglomerate portfolio

Shiseido

2 tracked brands across 2 segments on the mapou Visibility Index. Aggregate MVI 30 across the portfolio, measured across ChatGPT, Gemini, and Claude monthly; Perplexity and Grok quarterly. Strongest: NARS (MVI 37 in makeup).

Aggregate MVI

30

Tracked brands

2

Segments

2

Default choice / Repeat use

0 / 0

Brands in the portfolio

For Shiseido's portfolio team

The full portfolio dashboard ships in app.mapou.ai.

Persona-Tuned MVI per brand, weighted by your actual buyer mix. Cross-engine spread analysis (which brand swings most across the 5 AI engines). Sub-brand cannibalization detection. M&A intelligence on target portfolios. Trend lines per portfolio over time.